Content Marketing Doesn’t Work If the Right People Don’t See It
Every January I teach an 8-week class about social media marketing to students enrolled in a graduate program at the Maryland Institute […]
Category: Strategies
Work Hard and Be Nice to People
I often get asked how I’m able to manage my social media presence. The question confuses me. “What do you mean? How […]
Are You Adding Value to the Conversation?
In my work helping organizations develop and promote their online engagement strategies, one of the most common questions I am asked is […]
Being on Social Media is Only as Important as What You’re Saying
As a social media strategist and marketing consultant I often have to defend the merits of social media. At first glimpse, those […]
Social Slam 2012
On Friday, April 27 I’ll be presenting at the Social Media Club Knoxville’s Social Slam 2012. This year, Social Slam aims to showcase […]
Overcoming Fear, Excuses for Social Media Engagement
The other day I was a guest speaker at a meeting of the National Association of Professional Women’s Fairfax County chapter. I […]
I Am Against SOPA & PROTECT-IP
In 15 days the United States Congress will vote on the Stop Online Piracy Act (SOPA) and Preventing Real Online Threats to Economic […]
Proud to Be Type B
My name is Marisa and I am Type B. Though, I am not ashamed of this, in many entrepreneurial circles it’s an […]
Confronted By Challenges, Supported by Experts
As a consultant it’s very easy to assume that your advice and expertise will be welcomed with open arms. From time to […]
Social Behavior Modification
Recently we enrolled our dog in a social behavior modification training program at Performance Dogs to help him socialize better with dogs […]