Marisa Peacock has been elected to serve as the Chair of the Board of Directors of New Endeavors By Women, an amazing organization dedicated to ending the cycle of homelessness in Washington, D.C.
Whether it’s eating healthier, working out or learning a new skill — leveraging someone’s motivation is helpful to creating long-term positive behavioral change.
In past year, I’ve begun volunteering with an amazing DC-based non profit called LearnServe International. LearnServe offers an after-school entrepreneurship training program that prepares high school students to be social entrepreneurs. As a mentor for students in its Incubator program, I work with fellows to help put their ideas into action. Not only have I been able to share […]
Successful companies put their customers first. However, when it comes to managing customer relationships, many companies fall behind. Failing to invest in the customer experience can drastically impact how people regard your brand. From websites and social media, across touch points and transactions, the customer experience can be a lot to manage. How do you put […]
When I attend events, it’s inevitable that I’ll acquire business cards. If I’m lucky, I’ve remembered to bring my own. As a social media strategist, I don’t always appreciate the business card, but I understand its purpose. Though I love seeing the creative designs employed, I wish there was an easier way to collect info […]
Each year, The Strategic Peacock makes an effort to donate services to local organizations who may not be able to invest in professional online media services. There are so many wonderful, local organizations working hard to make a difference and because they put 100% of their resources into helping their communities, there’s not always enough left to […]
It’s never easy to say goodbye. Yet, sometimes moving on can mean exploring new opportunities and throwing yourself fully into an on-going adventure. At the end of year, I’ll be leaving CMSWire to do just that. It’s strange how a serendipitous act can open up a world of possibilities. My journey to CMSWire began so […]
The Strategic Peacock continued its travels with a quick stop in Boston, MA this weekend. Thanks to the amazing Jill Hourihan, owner of Running the Pack, for inviting me to speak at the Pet Care Professionals Conference. My presentation Social Media Unleashed outlined the ways pet sitters and dog walkers can maximize their use of […]
Before I started my own business, I was frustrated with the way things worked. Upper management made decisions without truly understanding how new technologies worked. There was no strategy in place. People reacted instead of being proactive. I read every book, watched every TED talk and attended every conference I could to help me see […]
As a consultant it’s very easy to assume that your advice and expertise will be welcomed with open arms. From time to time you’re reminded that this isn’t always the case. Companies may hire you for your expertise, but they may only want you to tell them what they already know — not what they […]