What does a social media strategist know about websites? It’s no secret that I have built and designed websites, but it’s a title I don’t use. I make it very clear that I am not a web designer.
For the record, I’m one of those dog owners. I take more photos of my beloved Pit Bull Sampson than I do other family members. You’re likely to see just as many photos of Sam across my social media feeds as you are posts about social media strategy. Each year, I send out a calendar […]
Thanks to my cousin, Mike Peacock, an accomplished musician and audio engineer, the Strategic Peacock has its own radio commercial. As an instructor for the Art Institute of Las Vegas, he assigned his class a real world project, in which they got to create radio commercials for real clients. The students created the copy (assisted […]
Every January I teach an 8-week class about social media marketing to students enrolled in a graduate program at the Maryland Institute College of Art. The program, dedicated to the Business of Art & Design, is designed to help artists build the framework of their business. Though the course is titled “social media marketing” the […]
One of my favorite things about self-employment is connecting with others who have decided to build their own businesses. It’s spectacular when talented, creative and ambitious individuals decide they are brave enough to embark on a new journey. A year or so ago, a former colleague of mine started a blog highlighting her love of […]
Happy Holidays from The Strategic Peacock. May your days be merry and bright.
In 15 days the United States Congress will vote on the Stop Online Piracy Act (SOPA) and Preventing Real Online Threats to Economic Creativity and Theft of Intellectual Property Act (PROTECT-IP). Both are a threat to anyone who makes a living on the Internet. I’ve added my name to I Work for the Internet and contacted […]
Recently we enrolled our dog in a social behavior modification training program at Performance Dogs to help him socialize better with dogs and people, while getting lots of exercise. We rescued Sampson, a blue Pit Bull, more than two years ago. And while we don’t think he was physically abused, we do know that he […]
Those who know me, know that I love typographic design. I love the shape of letters. The beauty of counter space. The delight of clever kerning. This weekend I revisited one of my favorite documentaries, Helevetica.
In 2008, I applied and was accepted into the Masters of Science Communications Design program at Pratt Institute. At first I deferred admission, and then ultimately decided to decline admission. But not because I didn’t want to go — I did! While there were a number of factors that influenced my decision, I decided to […]