Content Marketing Doesn’t Work If the Right People Don’t See It

Posted 5 CommentsPosted in Art & Design, Content Strategy, Strategies

Every January I teach an 8-week class about social media marketing to students enrolled in a graduate program at the Maryland Institute College of Art. The program, dedicated to the Business of Art & Design, is designed to help artists build the framework of their business. Though the course is titled “social media marketing” the […]

Social Behavior Modification

Posted Leave a commentPosted in Art & Design, Strategies

Recently we enrolled our dog in a social behavior modification training program at Performance Dogs to help him socialize better with dogs and people, while getting lots of exercise. We rescued Sampson, a blue Pit Bull, more than two years ago. And while we don’t think he was physically abused, we do know that he […]

The Design of Curiosity

Posted Leave a commentPosted in Art & Design, Strategies

In 2008, I applied and was accepted into the Masters of  Science Communications Design program at Pratt Institute. At first I deferred admission, and then ultimately decided to decline admission. But not because I didn’t want to go — I did! While there were a number of factors that influenced my decision, I decided to […]