It’s Not About Social Media; It’s About the Strategy
I may call myself a social media strategist, but I’m actually an investigator, an explorer, and a mad scientist. Most clients come […]
Category: Content Strategy
Saying Goodbye to CMSWire
It’s never easy to say goodbye. Yet, sometimes moving on can mean exploring new opportunities and throwing yourself fully into an on-going […]
Strategic Peacock Fall Tour: Portland #PDX
On Wednesday, October 23 The Strategic Peacock presented at the LavaCon Conference on Digital Media and Content Strategies in Portland, OR. It […]
Content Marketing Doesn’t Work If the Right People Don’t See It
Every January I teach an 8-week class about social media marketing to students enrolled in a graduate program at the Maryland Institute […]
Are You Adding Value to the Conversation?
In my work helping organizations develop and promote their online engagement strategies, one of the most common questions I am asked is […]
Intelligent Content 2011
I am very excited to be among the speakers presenting at Intelligent Content 2011 in Palm Springs, CA February 16-18. I will […]