Growing your online audience is never easy. It takes a lot of time and effort to grow, maintain and sustain your followers and fans. It doesn’t happen over night and requires a strong commitment to developing consistent messaging, engaging content and a listening culture to ensure that customers are being heard.
On October 17, to celebrate her 80th birthday — Katherine “Bibi” Jeter will ride her bike 440 miles along the Natchez Trace from Nashville, TN to Natchez, Mississippi all to raise money for globalbike, a non-profit organization supporting women-owned bike rental and repair programs in rural areas of Tanzania.
I recently spoke with Eric Koch on The Creative Marketing Zone podcast to discuss the role that social media data plays in developing a social media strategy.
The Arlington County Commission on the Status of Women is seeking nominations for its annual Women of Vision Awards. Do you know someone who has demonstrated a strong commitment to women’s issues and/or engaged community members around women’s issues?
When we share stories that help people understand things from new perspectives, the “other” becomes more real to us. When we have conversations with people, whether in real life or online, we become more connected.
Good marketing and outreach doesn’t come from social media alone. It starts with a cohesive, comprehensive workflow in which everyone involved knows what happens next.
Like the old west, social media is unregulated and its open expansion calls out to us, and it is also built on a strong foundation of community, conversations and curiosity.
I’ve been wanting to do more to help others and my community. So I became the change I wanted to see in the world. I am excited to announce two recent opportunities that have come to fruition.
No one believes your brochures, banner ads or billboards. What people trust are words straight from your customers’ mouths.
There are so many examples of how social media contributed to 2016’s dumpster fire. In 2017, let’s find our social media spark.