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Tag: social media strategies

August 2, 2026Content Strategy, marketing, Strategies

The Missing Link in Digital Media Research? Your Social Media Manager.

If digital media research seeks to understand how communication works in contemporary society, then the people responsible for creating, managing, and evaluating that communication deserve a place in the conversation—not simply as subjects of study, but as partners in producing knowledge.

March 11, 2024July 7, 2025Community Management, Small Business

The Strategic Peacock is #AllAboard2024

The Strategic Peacock is excited to announce that we’ll be leading the social media efforts for Junction FC, the Women’s Premiere Soccer League (WPSL)’s newest club

October 15, 2021October 15, 2021Content Strategy, Resources, Strategies

Creating a Winning Social Media Strategy For Your Brand

How can you efficiently and effectively create, manage and measure social media campaigns that add value and get results? 

November 3, 2014October 6, 2019Community Management, Conferences, marketing, Small Business, Strategies

What Can a Bagel Shop Teach Us About the Community Experience?

In October, one of my clients and I presented at LavaCon, a digital media strategies conference in Portland. Mary Beall Adler, CEO […]

March 25, 2014Content Strategy, Small Business, Strategies

It’s Not About Social Media; It’s About the Strategy

I may call myself a social media strategist, but I’m actually an investigator, an explorer, and a mad scientist. Most clients come […]

March 8, 2014Community Management, marketing, Small Business

Client Spotlight: Georgetown Bagelry

The Georgetown Bagelry and I have worked together since 2010. In fact, the Bagelry’s owner, Mary Beall Adler was one of my […]

January 3, 2014Community Management, marketing, Small Business, Strategies

Invest in Social Media Success

It’s been predicted that business leaders will increase their social media budgets in 2014. As organic reach declines across Facebook and Twitter, […]

October 28, 2013Conferences, Content Strategy, marketing

Strategic Peacock Fall Tour: Portland #PDX

On Wednesday, October 23 The Strategic Peacock presented at the LavaCon Conference on Digital Media and Content Strategies in Portland, OR. It […]

October 6, 2013Conferences, marketing, Resources, Small Business

Strategic Peacock Fall Tour: Boston

The Strategic Peacock continued its travels with a quick stop in Boston, MA this weekend. Thanks to the amazing Jill Hourihan, owner […]

September 16, 2013marketing, Resources, Small Business, Strategies

How Things Work

Before I started my own business, I was frustrated with the way things worked. Upper management made decisions without truly understanding how […]

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Recent Posts

  • Three Years Strong: Strategic Peacock and Junction FC Build Momentum Together
  • The Missing Link in Digital Media Research? Your Social Media Manager.
  • Creativity Through Compliance: Reframing the Rules
  • Bold, Brilliant, Inclusive: Strategic Peacock x Gender Envy
  • Create with Compliance

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