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Category: Small Business

June 16, 2015marketing, Small Business

Shake Your Tail Feathers! The Strategic Peacock is 5 Years Old!

This June, I’m celebrating 5 years of the Strategic Peacock! Here are five lessons learned over the past 5 years.

March 30, 2015Community Management, Resources, Small Business, Strategies

How to Build a Successful Mentoring Program

In past year, I’ve begun volunteering with an amazing DC-based non profit called LearnServe International. LearnServe offers an after-school entrepreneurship training program that prepares […]

February 9, 2015Community Management, marketing, Small Business, Strategies

How to Connect with Social Shoppers

Think about the last time you made a purchase. Whether it was a couch or a pair of pants, chances are you […]

January 12, 2015January 19, 2016Art & Design, Small Business

For the Love of Dogs: The Blind Contour Drawing Experience

For the record, I’m one of those dog owners. I take more photos of my beloved Pit Bull Sampson than I do […]

November 3, 2014October 6, 2019Community Management, Conferences, marketing, Small Business, Strategies

What Can a Bagel Shop Teach Us About the Community Experience?

In October, one of my clients and I presented at LavaCon, a digital media strategies conference in Portland. Mary Beall Adler, CEO […]

September 10, 2014Conferences, marketing, Small Business

The Strategic Peacock: Fall Tour 2014

It’s September — a time when students and teachers head back to school. I love the start of a new school year, […]

June 25, 2014marketing, Resources, Small Business, Strategies

Is Your Business Card Socially Active?

When I attend events, it’s inevitable that I’ll acquire business cards. If I’m lucky, I’ve remembered to bring my own. As a […]

June 10, 2014Community Management, Content Strategy, Resources, Small Business, Strategies

Will Work for Social Change

Each year, The Strategic Peacock makes an effort to donate services to local organizations who may not be able to invest in […]

March 25, 2014Content Strategy, Small Business, Strategies

It’s Not About Social Media; It’s About the Strategy

I may call myself a social media strategist, but I’m actually an investigator, an explorer, and a mad scientist. Most clients come […]

March 8, 2014Community Management, marketing, Small Business

Client Spotlight: Georgetown Bagelry

The Georgetown Bagelry and I have worked together since 2010. In fact, the Bagelry’s owner, Mary Beall Adler was one of my […]

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